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WINiT
Showcase Your Company as a Passionate Leader Who Empowers Women to Progress in their Careers
WINiT is a network of women and men focused on driving positive change for the career mobility of women in travel-related industries. WINiT is a non-profit and educational organization that provides members with a variety of unique career development opportunities including leadership and industry training, mentoring, recruiting, career search services, as well as educational, inspirational, and networking events.
WINiT offers many sponsorship investment options which can be event-based, focused on programming, or can be a custom approach developed through a strategic partnership. Sponsors can direct their investment based on existing or developmental opportunities. Don’t miss out on making an impression!
Interested? Contact our sponsorship team with any questions about sponsorship.
The GBTA Foundation & GBTA WINiT
The GBTA Foundation, the US 501c3 charitable arm of the Global Business Travel Association, helps the global business travel industry create a positive impact and a better future for people and the planet. The GBTA Foundation focuses on the strategy and execution of GBTA’s global sustainability programs, supporting initiatives related to climate action, diversity, equity and inclusion (DEI) and other talent-related topics via education, research, and advocacy.
As a program of the GBTA Foundation, GBTA WINiT leverages collective talents to empower women to connect and expand their professional development within the travel and meetings industry through mentorship, education and collaboration.
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Annual Opportunities
Community Partner
- Opportunity to be on the WINiT Strategic Advisory Board for one year
- Brand Affiliation with WINiT by GBTA (media, website, event and virtual programs)
- Unlimited access to WINiT assets, virtual webinars and content to use and share within your organization to support your organization’s training and DEI programs
- GBTA recorded podcast or video interview
- Sponsored content ad in GBTA Daily News Brief (WINiT relevant)
- Logo recognition on WINiT website
- Participation and logo recognition in the WINiT Mentoring Program
- Gold level recognition for WINiT Summit
- One reserved table to WINiT Gala, with nine (9) seats for sponsor’s guests plus one seat reserved for a WINiT Gala winner
$50,000
Community Contributor
- Brand Affiliation with WINiT by GBTA (media, website, event and virtual programs)
- Unlimited access to WINiT assets, virtual webinars and content to use and share within your organization to support your organization’s training and DEI programs
- Logo recognition on WINiT website
- GBTA recorded podcast or video interview
- Participation and logo recognition in the WINiT Mentoring Program
- Silver level recognition for WINiT Summit
- Five tickets (half table) to WINiT Gala
$25,000
| Platinum | Gold | Silver | Bronze | |
|---|---|---|---|---|
| $30,000 | $15,000 | $10,000 | $5,000 | |
| Complimentary supplier registrations | 10 | 7 | 5 | 4 |
| Complimentary buyer registrations | 10 | 7 | 5 | 4 |
| Logo on event website and in event presentation slides | ✔ | ✔ | ✔ | ✔ |
| Reserved seating for sponsor and registered guests at WINiT Summit | ✔ | ✔ | ✔ | ✔ |
| Pre- and post-event registration (name, title, company) | ✔ | ✔ | ✔ | |
| Sponsored content in GBTA Daily News Brief | ✔ | ✔ | ||
| Opportunity to place a giveaway at each chair setting in the ballroom | ✔ | |||
| Introduction of Keynote speaker with 5-minutes speaking time | ✔ |
NEW! Lunch Sponsor
- 3-minute speaking opportunity during the event
- 7 complimentary supplier registrations
- 7 complimentary buyer registrations
- Logo on event website and in event presentation slides
- Reserved seating for sponsor and registered guests at WINiT Summit
- Pre- and post-event registration (name, title, company)
- Banner ad on various GBTA webpages
$20,000
Networking Break Sponsor
- 3-minute speaking opportunity during the event
- Two complimentary supplier registrations
- Two complimentary buyer registrations
- Logo on event website and in event presentation slides
- Pop-up banner, provided by sponsor, to be displayed during the networking break
- Pre- and post-event registration (name, title, company)
$3,000
NEW! Water Bottles Sponsor
- Sponsor to provide approximately 225 sustainably sourced and branded water bottles to be distributed to event attendees
- Two complimentary supplier registrations
- Two complimentary buyer registrations
- Sponsor Logo on hydration station signs, promoting use of water bottles during the event
- Logo on event website and in event presentation slides
- Pre- and post-event registration (name, title, company)
$5,000
Lanyard Sponsor
- Sponsor to provide approximately 300 lanyards
- Two complimentary supplier registrations
- Logo on event website and in event presentation slides
- Pre- and post-event registration (name, title, company)
$6,000
Dinner Sponsor
- Sponsorship of dinner with over 200 senior and mid-level executives; suppliers, buyers and HR leaders in attendance
- 5-minute speaking opportunity to address the audience
- Two reserved tables to WINiT Gala, with nine (9) seats for sponsor’s guests plus one seat reserved for a WINiT Gala winner at each table
- Ability to provide one mutually agreed upon giveaway at the dinner
- Logo on event website and in event presentation slides
- Pre- and Post-Event Registration List (name, title, company)
$50,000
Cocktail Reception Sponsor
- Sponsorship of reception with over 200 senior and mid-level executives; suppliers, buyers and HR leaders in attendance
- 2-minute speaking opportunity to address the audience
- One reserved table to WINiT Gala, with nine (9) seats for sponsor’s guests plus one seat reserved for a WINiT Gala winner
- Logo on event website and in event presentation slides
- Pre- and Post-Event Registration List (name, title, company)
$35,000
Red Carpet Experience Sponsor
- Step and Repeat with your corporate logo to be in all photos
- One reserved table to WINiT Gala, with nine (9) seats for sponsor’s guests plus one seat reserved for a WINiT Gala winner
- Social media visibility during and after the event through WINiT, GBTA and Gala attendee postings on LinkedIn, Facebook and other social media channels
- Logo on event website and in event presentation slides
- Pre- and Post-Event Registration List (name, title, company)
$25,000
NEW! Entertainment Sponsor
- 2-minute speaking opportunity to address the audience
- One reserved table to WINiT Gala, with nine (9) seats for sponsor’s guests plus one seat reserved for a WINiT Gala winner
- Logo on event website and in event presentation slides
- Pre- and Post-Event Registration List (name, title, company)
$25,000
Corporate Table Sponsor
- One reserved table to WINiT Gala, with nine (9) seats for sponsor’s guests plus one seat reserved for a WINiT Gala winner
- Corporate signage will be provided for the table
- Floor placement on a first come, first served basis
$10,000
Interested in sponsoring the 2023 GBTA WINiT program? Or do you have questions about certain opportunities? Please fill out the form below, and a member of the sponsorship team will respond shortly.
Showcase Your Company as a Passionate Leader Who Invests in the Future of the Travel Industry
The GBTA Ladders Program represents a select group of the travel industry’s most talented and driven professionals. This one-of-a-kind mentor program offers unparalleled:
- Talent development: Teamwork, presentation development, and public speaking
- Educational opportunities: Deep-dive discussions on pertinent industry topics with members of different industry verticals
- Exposure: Global networking with mentors & mentees
- Experiences: Exclusive access to various virtual and in-person events throughout the year
About the Program
The program runs from Convention to Convention, and offers thought leadership and brand exposure opportunities the entire season. The season ultimately culminates at the GBTA Ladders Summit, presenting a valuable opportunity to reach all GBTA Ladders members and invited guests in one convenient location to:
- Exchange ideas that drive industry change
- Collaborate on best practices for navigating and leading the travel industry
- Hear from the season’s four finalist teams as they present live
- Network with the industry’s best and brightest new talent as well as some of the most respected, sought-after top-level executives in our industry across all verticals
The GBTA Foundation & GBTA Ladders
The GBTA Foundation, the US 501c3 charitable arm of the Global Business Travel Association, helps the global business travel industry create a positive impact and a better future for people and the planet. The GBTA Foundation focuses on the strategy and execution of GBTA’s global sustainability programs, supporting initiatives related to climate action, diversity, equity and inclusion (DEI) and other talent-related topics via education, research, and advocacy.
As a program of the GBTA Foundation, GBTA Ladders leverages collective talents to empower emerging industry leaders to connect and expand their professional development within the travel and meetings industry through mentorship, education and collaboration.
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Ladders Summit Sponsorship
GBTA Ladders Summit Sponsorship
| Premium Sponsorships | Platinum | Gold | Silver |
|---|---|---|---|
| $12,000 USD | $4,500 USD | $3,000 USD | |
| Logo recognition on GBTA website, official materials, and sponsor recognition banners* | ✓ | ✓ | ✓ |
| Logo recognition at GBTA Ladders Education Session presentation at GBTA Convention | ✓ | ✓ | ✓ |
| Complimentary Ladders Summit registrations to be redeemed by Tuesday, May 14 | 4 | 1 | 1 |
| Logo recognition on Dinner Food Station with designated theme, décor and cuisine assigned by GBTA | ✓ | ||
| Sponsor may provide one (1) pop-up banner to be displayed during sponsored dinner (at regional food station) | ✓ | ||
| One (1) 60-second video relevant to Ladders mission to be shown during Main Stage education session at GBTA Ladders Summit | ✓ | ||
| Two (2) minute speaking opportunity on Main Stage | ✓ | ||
| All-attendee registration list distributed one (1) time: (name, title, company, email)** | ✓ | ||
| One (1) VIP table during all Main Stage sessions (8 people per table) | ✓ | ||
| One (1) Daily News Brief (DNB) Takeover | ✓ |
* If sponsor purchases multiple sponsorship opportunities at various tiers, sponsor will be recognized at the highest tier purchased sponsor level
**1 week post (May 29) and subject to GDPR Compliance and GBTA Terms & Conditions
Additional Opportunities
Ladders Give Back event provides opportunity for Ladders participants to volunteer their time and give back to their Summit community and selected local charity. Sponsorship covers the cost of supplies for event activity.
You’ll also receive logo recognition on GBTA website, official materials, and sponsor recognition banners.*
$6,000
- Five (5) minute speaking opportunity on Main Stage
- Two (2) complimentary Ladders Summit registrations to be redeemed by Tuesday, May 14
- Logo recognition on GBTA website, official materials, and sponsor recognition banners*
- One (1) VIP table during all Main Stage sessions (8 people per table)
- Sponsor may provide two (2) pop-up banners to be displayed during sponsored Main Stage
- All-attendee registration list distributed one (1) time: (name, title, company, email)**
- Sponsor may provide one (1) pop-up banner to be displayed during sponsored lunch
- Five (5) minute speaking opportunity on Main Stage
- Three (3) complimentary Ladders Summit registrations to be redeemed by Tuesday, May 14
- One (1) VIP table during all Main Stage sessions (8 people per table)
- One (1) Daily News Brief (DNB) Takeover
- Logo recognition on GBTA website, official materials, and sponsor recognition banners*
- All-attendee registration list distributed one (1) time: (name, title, company, email)**
- Three (3) minute speaking opportunity on Main Stage
- Two (2) complimentary Ladders Summit registrations to be redeemed by Tuesday, May 14
- Logo recognition on GBTA website, official materials, and sponsor recognition banners*
- Sponsor may provide one (1) pop-up banner to be displayed during welcome reception*
- Opportunity to place a sustainable giveaway at the Welcome Reception. Recommended quantity to be provided by GBTA
- All-attendee registration list distributed one (1) time: (name, title, company, email)**
- Sponsor may provide two (2) pop-up banners to be displayed during sponsored breakfast
- One (1) 60-second video relevant to Ladders mission to be shown during breakfast at GBTA Ladders Summit
- Logo recognition on GBTA website, official materials, and sponsor recognition banners*
- Two (2) complimentary Ladders Summit registrations to be redeemed by Tuesday, May 14
- All-attendee registration list distributed one (1) time: (name, title, company, email)**
- Sponsor may provide two (2) pop-up banners to be displayed during sponsored breakfast
- Logo recognition on signage provided by GBTA
- Logo recognition on GBTA website, official materials, and sponsor recognition banners*
- Two (2) complimentary Ladders Summit registrations to be redeemed by Tuesday, May 14
- All-attendee registration list distributed one (1) time: (name, title, company, email)**
- Afterglow Chicago party includes: Evening bar, dessert bar, DJ, late night coffee and donuts, and décor
- Sponsor may provide two (2) pop-up banners to be displayed during the party
- Five (5) minute speaking opportunity at Afterglow Chicago party
- Five (5) complimentary Ladders Summit registrations to be redeemed by Tuesday, May 14
- All-attendee registration list distributed one (1) time: (name, title, company, email)**
- One (1) Daily News Brief (DNB) Takeover
- Logo recognition on GBTA website, official materials, and sponsor recognition banners*
- Custom branding for Afterglow sponsored provided by GBTA. Details to be discussed between sponsor and GBTA
- Verbal mention and logo recognition during Afterglow Chicago Party
- Logo recognition on one (1) LinkedIn post promoting Afterglow Chicago Party
- Logo recognition on one (1) HTML email blast to registered attendees promoting Afterglow Chicago Party
- Digital photo booth photos are instantly available to print or email. Photos will have co-branded "frame" with sponsor + GBTA's logo and photo booth will be custom branded with the sponsor’s creative. Sponsor is encouraged to create an interactive atmosphere to complement the activation.
- Includes attendant to manage booth
- Opportunity to place a sustainable giveaway near the booth. Recommended quantity to be provided by GBTA
- One (1) complimentary Ladders Summit registration to be redeemed by Tuesday, May 11
- Logo recognition on GBTA website, official materials, and sponsor recognition banners.*
Community Contributor
Season 2023-2024, 10-year Anniversary
$19,000 USD
Recognition at GBTA Ladders Summit 2023-2024
- Platinum Sponsor-level recognition and benefits at GBTA Ladders Summit 2023-2024
- Invitation to speak on a panel at Summit (topic based on agenda; GBTA Ladders Committee to assign)
- Post-event list of attendees for Summit – name/title/company/email
Recognition at GBTA Ladders 10-year Gala Celebration
Celebration Host for the 10-year anniversary of Ladders Mentoring Program
4 comp tickets to invite four guests from your organization to mix and mingle at the Gala Celebration 10-year anniversary engagement
All-Year Brand Recognition
- Annual brand affiliation with GBTA Ladders Season 2022-2023 (digital communication, materials, website, event and sponsored professional development webinar)
- Logo recognition on the Ladders Mentoring Program website
- Logo recognition on the 2022-2023 Season Keynote Kick-off Call introducing the season’s Keynote and Teams
Attend Ladder Events
- Invitation to attend Ladders Virtual or In-Person Mixers throughout 2022-2023 season
- Opportunity to attend GBTA Ladders Summit and all local Networking Events
Mentorship Opportunities
- Sponsor a Mentee and cover associated costs of membership for the 2022-2023 Season (Ladders Committee to select)
Host a Webinar
- Virtual Professional Development webinar branding “made possible by” and logo recognition as we market the webinar for sponsor company (select from 7 webinars held throughout Ladders season)
- Custom text in our Thank You / Recording email that would go out after the sponsored webinar session
GBTA Convention 2023 Brand Placement
- Logo on signage at GBTA Ladders Education Session at the annual GBTA Convention
Brand Ambassador
Season 2023-2024
$9,000 USD
Recognition at GBTA Ladders Summit 2024
- Gold Sponsor-level recognition at Ladders Summit 2024
Recognition at GBTA Ladders 10-year Gala Celebration
2 comp tickets to invite two guests from your organization to mix and mingle at the Gala Celebration 10-year anniversary engagement
All-Year Brand Recognition
- Logo on all digital communication materials and website
- Logo recognition on the Ladders Mentoring Program website
- Logo recognition on the 2023-2024 Season Keynote Kick-off Call introducing the season’s Keynote and Teams
Attend Ladders Events
- Invitation to attend Ladders Virtual or In-Person Mixers throughout 2023-2024 season
- Opportunity to attend GBTA Ladders Summit and all local Networking Events – meet and greet with some of our industry’s current top executives and leaders as well the next generation of rising stars at our exclusive invitation-only events
Mentorship Opportunities
- Sponsor a Mentee and cover associated costs of membership for the 2023-2024 Season (Ladders Committee to select)
- Logo recognition on the Ladders Mentoring Program website
GBTA Convention 2024 Brand Placement
Logo on signage at GBTA Ladders Education Session at the annual GBTA Convention
Digital Marketing Opportunities
- Run your organization’s display ads on the Ladders’ Member-Only Portal
Thought Leader
$1,000 USD
Align your brand with a professional development virtual session
- Logo on website
- Branding “made possible by” and logo recognition as we market the GBTA Ladders Virtual or In-Person Mixers or Professional Development Webinars
- Custom text in our Thank You/ Recording email that would go out after the sponsored virtual session
- Opportunity for a three-minute speaking slot relevant to the topic of the virtual session
GBTA ladders mixer
Sponsor a mixer event at GBTA Convention 2024 for Ladders participants
- Available for the following in-person events:
- GBTA Convention 2024
- Regional events – New York City, London, Houston, and Atlanta
$5,000 USD
Give Back Opportunities
- Donations for philanthropy event
- Donations for The GBTA Foundation 501 3C
Sponsor a Mentee
- Sponsor a business travel professional to participate in Ladders Mentorship
- Logo recognition and branding to be displayed
$500 USD Increments
Contact Us
Ready to sponsor or need expert advice on which opportunity is best for your organization? Fill out the form below and a member of our sponsorship team will reach out to you shortly.
Support our Efforts to Build a Greener Future for Business Travel
How You can Help us Turn Ambition into Action
With net-zero commitments gaining traction and sustainability initiatives becoming integral to corporate travel management, GBTA is doubling down on our work to guide the industry and provide thought leadership. The GBTA Foundation acts as a launchpad to build upon the work done since 2022. Momentum is building, and we are planning the following initiatives for 2024:
- Launch a new education track on sustainable business travel under the GBTA Academy, with the possibility to grant scholarships under the GBTA Foundation
- Develop sustainability supplier matrix to harmonize the questions and criteria used by buyers to assess the sustainability performance of suppliers across all the verticals of business travel
- Advocate with policymakers for investments in SAF and green technologies, development of the rail and charging infrastructure, better multimodality and interoperability, as well a single global standard to calculate emissions for business travel;
- Conduct follow-up to our State of Sustainability Study, based on gaps and priorities identified by our GBTA Foundation Board and Sustainability Leadership Council
- Build partnerships with like-minded organizations to multiply the impact of our collective work.
How you can support our efforts in 2023 and beyond
Our sustainability program is hosted under the GBTA Foundation, all financial contributions will therefore be reported under our 501c3 and be tax-exempt as a charitable contribution.
Below are our suggested levels for the financial contributions from our sustainability donors, going towards our climate initiative and the fulfillment of its mission:
Platinum Partner, contribution level: $50K+
Donation benefits:
- Logo and name recognition as a Platinum Partner in these GBTA communications:
- GBTA Foundation website and Annual Foundation Report
- Sustainability Initiative Donors Page and Leadership Council Page
- Media announcements of all sustainability-related research, education, and partnerships
- GBTA events (Convention, Sustainability Summit, and Regional Conferences)
- One seat on the Sustainability Leadership Council (SLC)* with the ability to:
- Shape and guide our climate initiative
- Contribute to our research, advocacy, education agenda, and event programming
- Consult our Corporate Advisory Board on Sustainability
- Recognition of SLC member on Sustainability Initiative Page and in media announcements
- Recorded interview with your SLC Member, posted on GBTA Foundation’s website and promoted on GBTA channels
- Free Convention or Regional Conference Registration for your SLC member
- Free Sustainability Summit Registration for your SLC member
- Free GBTA Membership for your SLC member (non-voting)
- 1 Complimentary slot in GBTA Academy’s Sustainable Travel Management course to support an employee’s professional development
- Video featured on dedicated sustainability playlist on YouTube and the HUB
- Daily News Brief banner ad (1 week equivalent or 5 days)
- Daily News Brief sponsored post (sustainability-related content)
- Targeted Ad Placement in HUB under Sustainability section/Sustainability toolkit
- Platinum Partner digital badge from GBTA Foundation for your masthead and employees
* Note that SLC seats are capped at 25 Members.
Gold Partner, contribution level: $30K+
Donation benefits:
- Logo and name recognition as a Gold Partner in all GBTA communications:
- GBTA Foundation website and Annual Foundation Report
- Sustainability Initiative Donors Page
- Media announcements of all sustainability-related research, education, and partnerships
- Nomination of a Climate Leader who will:
- Receive first-hand information and updates on our program on a quarterly basis
- Be consulted as a subject matter expert as needed (e.g., creation of new taskforces)
- Free GBTA Membership for your Climate Leader (non-voting)
- Recorded interview with your Climate Leader, posted on GBTA Foundation’s website and promoted on GBTA channels
- Video featured on dedicated sustainability playlist on YouTube and the HUB
- Daily News Brief banner ad (2 days)
- Daily News Brief sponsored post (sustainability-related content)
- Targeted Ad Placement in HUB under Sustainability section/Sustainability toolkit
- Gold Partner digital badge from GBTA Foundation for your masthead and employees
Silver Partner, contribution level: $10K+
Donation benefits:
- Logo and name recognition as a Silver Partner in all GBTA communications:
- GBTA Foundation website and Annual Foundation Report
- Sustainability Initiative Donors Page
- Nomination of a Climate Leader who will:
- Receive first-hand information and updates on our program on a quarterly basis
- Be consulted as a subject matter expert as needed (e.g., creation of new taskforces)
- Recorded interview with your Climate Leader, posted on GBTA Foundation’s website and promoted on GBTA channels
- Video featured on dedicated sustainability playlist on YouTube and the HUB
- Silver Partner digital badge from GBTA Foundation
Contact Us
Ready to sponsor or need expert advice on which opportunity is best for your organization? Fill out the form below and a member of our sponsorship team will reach out to you shortly.
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